FTC watching Bloggers

Looks like bloggers will have to be a bit more carefull starting Dec 1. If your a blogger and you plug a product on your site, or twitter, or facebook, or even myspace (is that place still alive?), and you were payed by the manufacturer in any way to review or plug said product, you had better tell everyone you got payed. Fail to do so and it can result in a $11k fine.
It sounds much worse then it is really, but it's still a bit of a PITA legality. For a better understanding, check out what the fine folks of at Arstechnica have to say.